Alphabet Publishing is a small, independent publishing company that specializes in textbooks in the area of English language learning and resources for teachers. We believe that a good teacher is resourceful, with a well-stocked toolkit full of ways to elicit, explain, guide, review, encourage and inspire. We help stock that teacher toolkit by providing teachers with books of practical, useful, and research-based activities and techniques.
About Our Logo
Our logo, designed by Josh Comen, represents a tree growing out of nib of a pen, or perhaps the tree is the ink spilling. It makes me think of the Tree of Knowledge, with knowledge kept and transmitted through written words. A tree is always growing and changing as is knowledge. At the same time, what are the books we write it, but paper that comes from trees? There’s a cyclical nature then to the tree growing from the pen and the pen growing from the tree.
About Our Name
It so happens that I chose the name of my company on August 10th, 2015.
Now, I chose the name partially on the advice of my son, who was about to turn three at the time. I asked him, “What I should name my publishing company.”
He said, “Alphabet.” So I took his advice. It’s worth noting that he also suggested naming his stuffed puppy Alphabet. And the car. And a girl he played with at the library.
At the time, I thought it odd that lots of alphabet-related domains were taken. Then I looked at the news: Meet Google Alphabet – Google’s new parent company. We are are in no way affiliated with Google or Alphabet, except that we share the .xyz domain. However, if they feel that my son deserves a commission fee, we won’t say no.